From User Signups to Loyal Customers: Building Customer Journeys That Convert, Scale & Grow

Rahul D Sarker

For WordPress product and SaaS founders, growth is not about chasing vanity metrics or one-off hacks; it’s about engineering repeatable customer journeys. In this session, Rahul D. Sarker shares proven frameworks for leveraging marketing automation, RevOps, and performance marketing to maximize trial-to-paid conversions, reduce churn, and scale revenue.

Key takeaways include:

  • How to build automated funnels that convert free users into loyal paying customers.
  • Strategies to integrate automation within the WordPress ecosystem.
  • A roadmap to align product, marketing, and support for predictable ARR growth.